home >> news >> British Canoeing Signs up to Blow the Whistle on Sunburn

British Canoeing Signs up to Blow the Whistle on Sunburn

Article Date: 16/04/2015

British Canoeing is proud to support The Outdoor Kids Sun Safety Code, the first accredited sun protection initiative designed specifically for outdoor activity leaders. This spring the initiative has launched a new and improved format which aims to help ‘Blow the Whistle on Sunburn!’

Devised by the Myfanwy Townsend Melanoma Research Fund, the Outdoor Kids Sun Safety Code is partnered with the Youth Sport Trust, the Association for Physical Education (AfPE), the Child Protection in Sport Unit and sports coach UK. Following its launch in 2014, the Outdoor Kids Sun Safety Code has increased its support to over 80 national governing bodies and outdoor activity groups, all of whom are encouraging their members to sign up and get involved.

On Your Marks…
If you are a club or individual that works with children outdoors, why not get OK accredited? Simply register at www.oksunsafetycode.com, read the ‘OK Guidelines’ and then select actions from a pre-formatted checklist to create your ‘OK Sun Pledge’; a tailored  sun protection policy suitable for your activity and resources. Actions range from ‘leading by example’ to ensuring kids ‘re-apply sunscreen after lunch breaks’.  

…Get Set
Ideas such as nominating ‘OK Sun Monitors’ to take the ‘Two Week Challenge’ will help kick start activity and ensure your pledged actions are maintained all summer. Downloadable resources including leaflets, posters and videos will educate, promote awareness and encourage you to re-think old habits and view sun protection as an integral part of your outdoor activity.

Why Go?
Just a few serious sunburns can increase everyone’s risk of melanoma by 80%. With 86% of melanomas attributed to excessive sun exposure, and levels of melanoma rising in the UK, sun protection habits need to change, and what better place to start than with those who spend prolonged periods outdoors.

Lights, Camera, Action!
Watch out for the new short film, ‘Blow the Whistle on Sunburn!’ which aims to inspire children to think twice about sun protection. It will be premiering in six schools around the country from May 5th and from May 6th available via www.oksunsafetycode.com in a presentation format, perfect for screening in school assemblies and at club sessions.